A catch-all term for ingredients that improve how skin looks and feels — softer, smoother, more supple. The workhorse behind most moisturizers.
Cleansing
Makes oil and water mix so dirt, makeup, and sunscreen can actually be washed away. The reason your face wash foams.
Reduces Static
Conditions Hair
Cleansing Surfactant
Lifts away dirt and oil
Reduces flyaways
Softens and detangles hair
Traditional Use
A synthetic cationic conditioning polymer based on behenic acid, created in modern times as a gentler alternative to harsher quaternary ammonium compounds for hair and skin care.