A catch-all term for ingredients that improve how skin looks and feels — softer, smoother, more supple. The workhorse behind most moisturizers.
Reduces Static
Conditions Hair
Antioxidant Protection
Reduces Inflammation
Wound Healing
Reduces flyaways
Softens and detangles hair
Traditional Use
Developed in the mid-20th century as a synthetic derivative of panthenol (vitamin B5). Created to provide improved stability and skin penetration compared to panthenol, while maintaining moisturizing and conditioning benefits in cosmetics.