PVP/VA/Itaconic Acid Copolymer

AKA: Polyvinylpyrrolidone/vinyl acetate/itaconic acid copolymer
Synthetic
Occlusive
Acid
Not Clean
Butanedioic acid, methylene-, polymer with ethenyl acetate and 1-ethenyl-2-pyrrolidinone
Effective at 5.15%
CAS #
68928-72-3
State
Solid
Functions
Antistatic
Binding
Film Forming
Creates a physical seal on skin to lock moisture in and keep irritants out. The "slugging" ingredient — barrier protection.
Hair Fixing
Viscosity Controlling
Reduces Static
Holds Formula Together
Creates Protective Barrier
Locks In Moisture
Anti-Aging Benefits
Antioxidant Protection
Traditional Use
Developed in the late 20th century as a multifunctional synthetic terpolymer designed to improve formulation stability, texture, and film-forming properties in contemporary cosmetics.
EWG
4
CIR
Safe as used
Pregnancy
Yes
CIR Safety Findings
Not a Sensitizer
medical-approval
all-shades-safe
Concentration Guide
3.0%
7.3%
0%10%
Reported use
CIR reported use: 3-7.3
Regulatory Status
USApermitted
EUrestricted
JAPANrestricted
CANADArestricted
Skin Types
all-skin-types
Best For
General
Pregnancy & Breastfeeding Safe
Yes
The paper trail
🔬Peer-reviewednone on file
⚖️Regulatory1 listing
🛡️Safety-assessed2 reviews
Counts, not a verdict. A listing isn't a study. The trail, you decide.
Verified Jun 2026
Data: CosIng · EWG · CIR